Change Communications

A collection of thoughts and experiences related to communication and change

Archive for July, 2006

Les sciences molles?

Ever wondered what I meant when referring to sciences molles in French? Here’s the explanation…

The Hard Stuff Is Easy and the Soft Stuff Is Hard
There exists more than ample evidence that when all is said and done, “the hard stuff is easy and the soft stuff is hard.” Developing a great technical solution may not be easy. But, ensuring that the solution engages learners, motivates managers, and energizes the organization—the softer, less technical people issues—is really hard, and critical.

More information in French here…

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